Communication Strategy That Works podcast

Mar 13, 2026

𝑨𝒕𝒕𝒆𝒏𝒕𝒊𝒐𝒏, 𝑨𝒍𝒈𝒐𝒓𝒊𝒕𝒉𝒎𝒔 & 𝑭𝒐𝒓𝒎𝒂𝒕𝒔 - Episode 2

In the last episode, I looked at why some ideas stick by reviewing 𝑀𝑎𝑑𝑒 𝑡𝑜 𝑆𝑡𝑖𝑐𝑘. It gave us a powerful reminder: clear, emotionally resonant messages survive. But in...

Jan 22, 2026

I am kicking off the 2026 podcast with a new series where I’m exploring what it really takes to communicate well in 2026.  Attention, Algorithms & Formats is a three-episode series and your guide to crafting messages that cut through the noise, land with clarity, and actually get seen.

These three episodes will shape...

Oct 30, 2025

Hey everyone, it’s good to be back. Welcome to the refreshed version of the podcast: new rhythm, same depth, and a lot more inspiration.

We’ve taken a little time to reset and rethink what this show could be. And from this month, we’re moving to one episode every three weeks - slower, more intentional, and...

Apr 14, 2025

This episode was sparked by a recent chat I had with Helen Neal from HN Communications. We covered loads of ground around sustainability and transparency, but one theme really stood out to me - and that was humility in brand communication.

It got me thinking: in the built environment, we’re often working on big,...

Mar 27, 2025

I read Sustainable Marketing by Michelle Carvill a while back.  It seemed the right time to review it right after my podcast conversation with Helen Neal this month.

In our discussion, Helen talked about the importance of humility, the value of “progress over perfection,” and why it’s so critical to bring...