Nov 25, 2021
Oh my, we are on episode 50! I can't believe it. How do I celebrate this epic milestone? I can't possibly give you 50 things - that's a challenge even for me, and you have my back catalogue to work through for that already...:) So I thought I would summarise the heart of this show, which is about creating the right...
Nov 18, 2021
A recent report from Muckrack on PR measurement stated that more than 94% of PR Pros agree that media placements were a top priority in 2021—and that will remain largely unchanged in 2022
The report from the global media platform unveils how PR pros measured success in 2021, plus their plans and predictions for 2022....
Nov 11, 2021
As COP26 draws to a close this week, I'm reflecting today on what this means for you as communicators. Clearly, there is a big stick as well as carrot coming down the line and planning for supporting reputation issues around greenwashing, having difficult conversations with people and working out who's culpable...
Nov 4, 2021
Attracting investors can be a challenging, time consuming and often relentless task. Moreover, It can be tricky to know what to say and how. Today, I explore what to look for in this deep dive episode when pitching to investors as an audience. This fundamentally takes a strategic communication approach and a very...