Apr 28, 2022
You may not think you have stakeholders or that it's for huge corporates of public sector bodies to think about? I think it's overlooked in PR programmes, as running alongside campaign activity it can really underpin a campaign.
I advocate stakeholder planning as part of an overall communication or PR strategy, not just...
Apr 21, 2022
Using the media is a great way to get your message across. Press releases are one of the most common ways to do this.
They’re an excellent way to get your news out to journalists quickly and easily. They’re also a great way to provide journalists with information about your company, product or service quickly and...
Apr 14, 2022
This has been such a popular episode I just had to re-share it with you this week!
You might have already had a bit of PR success.
Perhaps you wrote a post which got a lot of engagement on LinkedIn, or an article on your blog which brought traffic into your website. You might even have got some press coverage. But when...
Apr 7, 2022
Webinars and live events allow you to make a personal connection with your audience. Whether you're trying to reach existing customers about a product or service or build up your brand awareness, these online platforms can be a great way to get your message in front of the right people.
Live webinars and events allow...